Verizon’s knock at att

tastewar reminded me of Verizon’s ad featuring the Island of Misfit Toys. It doesn’t knock the iPhone, just the network that supports it.

I was a Cingular customer when the iPhone was first announced three years ago, and I was surprised when the AT&T brand name prevailed. It’s completely outdated. “American?” No, international. “Telephone?” OK, I guess that still applies. “Telegraph?” Uh, no.

Last spring I switched the family from AT&T to Verizon. My basic Samsung flip phone had been handy for checking e-mail, but it got so slow as to be useless. Obviously, the phone didn’t slow down, the GSM EDGE network had. When I visited the AT&T store at the big local mall it was apparent I was no longer part of a customer demographic they wished to serve. It was 3G or nothing, and I was a voice customer.

The incredible success of the iPhone — my buddy Bismo is a fan — makes AT&T seem like a winner, but its monopoly can’t last. Once Verizon starts rolling out the LTE 4G network that uses the former UHF TV band, I bet you’ll find the next generation of iPhone there, and then AT&T will be in a world of hurt.

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